Meet Ali, SupaNova
and Kazi.
Second-generation, holistic-health practitioners blazing a trail in the plant-based supplement industry — from Brooklyn to the world.
SupaNova Slom
Co-founder · Hip Hop's Medicine Man
Ali Torain
Co-founder · Operations
Kazi
Co-founder · Branding & Growth
Born and raised in Brooklyn, SupaNova Slom and Ali Torain learned the holistic-health lifestyle from their mother, green-food movement pioneer Queen Afua. In 2016 the brothers joined forces with branding expert Kazi to scale Supa Mega Foods to new heights.
But let's rewind.
Many of us didn't readily listen to the wisdom of our elders growing up, and the Torain brothers were no different. Being part of a holistic, plant-based family in 1980s Brooklyn was anything but cool.
As part of his rebellion, Nova began eating candy and junk food. Before he knew it, he was a full-blown sugar addict. After a life-changing incident at 16, he pulled on the knowledge he'd learned growing up — to kick the addiction and regain emotional balance.
He mixed seven forms of greens into one nutrient-packed gallon of water. He carried this formula everywhere he went.
Hip Hop Wellness.
Dubbed "Hip Hop's Medicine Man,"Nova has spread his message to the Hip Hop generation through every medium he could touch — film, books, coaching, and the stage.
In The Remedy, Nova shared dozens of recipes, including a formula he called Supa Mega Greens. Everyone who read the book asked about it. The demand led Nova and Ali to manufacture the formula and start selling it.
Homecoming.
Ali, a graduate of the prestigious Howard University, gained real-world experience as Vice President of Queen Afua Wellness Center in NYC.
While Nova was away in Afghanistan, Ali kept the business running until his brother returned home to U.S. soil.
Upon his return, Nova handled marketing and promotions, while Ali used the knowledge and resources gained at his mother's company to set up the behind-the-scenes logistics — sourcing ingredients, manufacturing, and shipping.
Taking it to the next level.
Kazi was also introduced to the wellness lifestyle by Queen Afua, after battling ulcers for many years. His own healing journey ignited a passion that pulled him into the business of wellness.
A successful entrepreneur, investor, and branding expert, Kazi has worked on the creative and corporate sides of the music business with everyone from Russell Simmons to Jay Z.
His 20 years of business, marketing, and branding expertise helped take the product from grassroots to general market.
- 2016
- Year we started selling
- 7
- Organic superfoods in every scoop
- 20 yrs
- Of brand-building behind us
- 1
- Family mission — wellness for the culture
Drink the formula.
The same seven-greens blend Nova carried everywhere — now in 30 servings.
Meet Supa Mega Greens