Email Marketing Manager (Job Description)
Overview:
We are looking for a talented Email Marketing Manager to take the lead in our email marketing strategies. Your primary duties include running email marketing campaigns end-to-end, managing email databases and creating newsletters, in order to inform our customers about new products and events.
Responsibilities:
- Identify the target audience and grow our email list
- Design and implement direct email marketing campaigns
- Proofread emails for clarity, grammar, and spelling
- Ensure mobile-friendly email templates
- Write newsletters including all company updates
- Upgrade our email templates using graphics, personalization and advanced features
- Ensure prompt and accurate communication with clients via email to minimize unsubscribes
- Create email databases for lead generation
- Analyze campaign performance and suggest improvements
- Report on sales revenue generated from email marketing efforts
- Ensure emails follow industry policies and best practices
Requirements:
- Proven work experience as an Email marketing manager or Digital marketing specialist
- Hands-on experience with HTML and content management systems
- Proficiency in marketing automation technology (Mail Chimp, Get Response, etc.)
- Knowledge of SEO/SEM and Google Analytics
- Familiarity with analytical and database tools
- Excellent written communication and copywriting skills
- Strong project management skills
- An ability to work under tight deadlines
Compensation
- Base Pay
This is a part-time off-site position, paid weekly. Looking to fill this position and start ASAP. If you think you are right for this position, please send a cover letter and resume/portfolio to Chris, at chris@supamegafoods.com